Victor Adeoye

Summary

● Develop operational and Product KPIs, analyse metrics, and provide actionable insights to leadership to enhance decision-making, increase operational efficiency, align with CARF standards and improve compliance by 20%. ● Developed & analysed KPI dashboards, to drive insights and increase product (Mallow) adoption and user engagement by 20%. ● Lead data-driven process improvements using Excel (Pivot table, XLookup) Power BI & SQL, optimizing case management efficiency by 40%. ● Implement and manage automated notification system (Google Apps Script), ensuring 100% completion of Therapist and Case Manager documentation.

Summary

● Led feature development prioritization based on user analytics, enhancing customer experience by 25%. ● Employ market research and competitive analyses using Google Analytics to increase product positioning effectiveness by 20%, resulting in a stronger go-to-market strategy (GSM). ● Defined and refined LocKeyly’s MVP features, achieving 95% milestone delivery in the first development cycle. ● Conducted A/B testing on product features and UI/UX designs, leveraging Google Analytics and user behavior tracking to optimize market positioning effectiveness by 20% and improve feature adoption rates.

Summary

• Conducted market research and business case analysis, enhancing the quality of marketing research papers and faculty publications. • Assisted faculty in optimizing Canvas usage, improving course content delivery and student engagement, leading to a 30% increase in student satisfaction. • Designed and implemented student support strategies, fostering effective communication channels for improved academic experiences.

Summary

May to August 2023 ● Developed a business case analysis framework for enterprise SaaS transition, leading to a 10% revenue increase. ● Conducted market research to gain product and industry knowledge for 275 SaaS, EMS and AI integrations, analyse research result and make recommendations to help deliver value and quality. ● Conducted cost-benefit analysis and financial modelling, optimizing pricing structures and reducing costs by 15%. ● Led enterprise-wide process mapping and optimization, reducing inefficiencies by 20% through automation and Lean methodologies. ● Researched and integrated AI-driven analytics solutions, improving decision-making speed by 25%.

Summary

January 2021 to July 2022 ● Led cross-functional team in developing and managing digital health insurance software, securing 3 accounts each worth $131,450 with $12,000 recurring annual revenue in 6 months. ● Secured and built more accounts worth $1M+, developing strategies for customer acquisition and retention. ● Identified impediments, conducted root cause analysis on them, resolved and prevented their recurrence. ● Conducted customer journey mapping and data-driven optimizations, leading to 15% growth in retention rates. ● Designed and executed e-learning training modules for healthcare professionals, expanding the platform’s adoption. ● Continuously improved the product by actively seeking feedback from healthcare stakeholders, clinicians, and patients, communicating them to the team & incorporated them into the product backlog. ● Implemented A/B testing to assess feature impact, refine user experience, and optimize engagement strategies, leading to improved adoption rates. ● Optimized platform usability and revenue models based on real-time analytics and customer feedback resulting in a 10% revenue increase in 2021 and a subsequent 15% increase in 2022.

Summary

February 2020 – November 2021 ● Spearheaded data-driven strategies resulting in a 20% increase in Monthly Active Users (MAUs) and a 15% rise in Customer Lifetime Value (CLTV). ● Directed cross-functional teams in developing and executing company and product strategies, vision, and roadmaps. ● Managed product backlog and ensured timely delivery of high-quality products by translating strategies into actionable tasks for development. ● Led the team to generate $50,000 in business revenue within 6 months. ● Improved customer satisfaction and retention rates by 10% through user tracking and analysis tools, fostering collaboration and communication using agile methodologies and tools like Jira, Confluence, and Figma. ● Conducted A/B testing on marketing campaigns and product features, leading to a 12% increase in user engagement and optimizing feature adoption.

Summary

● Led a USAID-funded project, implementing AI-driven predictive analytics and automated alert systems for TB outbreak tracking, using Python, Power BI, and Tableau to improve TB outbreak prevention by 80% and resource optimization by 70%. ● Led a team for the UNICEF-funded evaluation of Minimum Service Package (MSP) implementation in Ondo State, improving healthcare accessibility by 30% in underserved communities. ● Coordinated the implementation of a UK Space Agency-funded e-health project, leading to a 15% reduction in maternal and child mortality. ● Developed a framework for health data interoperability testing, achieving 100% integration with the District Health Information System 2 (DHIS 2), increasing coverage and national acceptance of InStrat software. ● Coordinated the development and deployment of video training courses for 4,000 frontline health workers, achieving a 60% pass rate and contributing to a 15% reduction in maternal and child mortality in project regions. ● Designed and tested AI-driven content personalization for health education modules, increasing engagement and retention rates by 35%.

Summary

● Developed and executed B2B & B2C marketing strategies, increasing revenue by 50% in 2016 and 70% in 2017. ● Led competitive market analysis and sales expansion, contributing to growth in new territories. ● Designed and executed targeted digital marketing campaigns, optimizing lead conversion by 30%. ● Established customer retention and support strategies, increasing repeat business by 15%.